Pricing: Choose your plan

Quick guidance: which plan is right for you?

Choose Bootcamp if:

  • You want a guided, time-boxed sprint with a weekly plan and accountability

Choose PRO if:

  • You want year-round access to the tools and an ongoing optimization system
  • You get access to all of the bootcamps if you have a PRO membership or PRO tools plan

Not sure?
Start with Bootcamp for momentum, then keep optimizing with PRO.

Quick Comparison

PLAN

WHO IS IT FOR

WHAT YOU GET

PRICE

PRO Bootcamp

Suggested
lifetime earnings:
$10,000+
(min: $1,000)

  • Bootcamp 101 (Weeks 0-4)
  • forum accountability
  • 1 hour weekly group call x 4 weeks
  • 1 month tool access

$97 per person
$67 per person
(one time fee)

VIP Bootcamp
(5 spots left)

Suggested
lifetime earnings:
$100,000+

  • Everything in PRO Bootcamp
  • smaller group (max 5 people)
  • more privacy
  • personalized feedback
    (video homework response x 4 assignments)
  • 1 year tool access (free PRO plan included)

$1,400 per person
$970 per person
(one time fee)

1-on-1 Bootcamp
(1 spot left)

Suggested
lifetime earnings:
$1,000,000+

  • Everything in PRO Bootcamp
  • Maximum privacy
  • 1-on-1 calls
  • personalized feedback
    (zoom homework response x 4 assignments)
  • 1 year tool access (free PRO plan included)

$2,900 per person
$1,970 per person
(one time fee)

PRO Membership

You need
50 products,
50 followers,
50 reviews,
disclose store URL

  • Everything in PRO bootcamp
  • Tools
  • PRO Community forum
  • Exclusive videos
  • Coworking
  • Weekly 1 hour zoom meeting on Saturday (recorded)
  • Unlimited bootcamps
  • 30 min Onboarding Call

$17 per month
($204 paid annually)

PRO Tools

People who don’t qualify for PRO Membership
or
don’t want to disclose store URL

  • Everything in PRO bootcamp
  • Tools
  • Unlimited bootcamps
  • 30 min Onboarding Call

$17 per month
($204 paid annually)

Bootcamp prices are discounted because this is a new format that I’m trying out.

Just the Facts (so you can decide fast)

  • Bootcamp is a 5-week structure (Weeks 0, 1, 2, 3, and 4) with lessons + forum + weekly mini-mastermind
  • Bootcamp includes time-limited tool access to complete your homework
  • PRO is for year-round tool access
  • PRO Membership includes the community forum and support; PRO Tools is tools-only
  • The PRO Membership and PRO Tool plans include access to all of the PRO Bootcamps

Bootcamp tiers (which should you choose?)

Choose PRO Bootcamp if…

  • You want the structure and the group momentum
  • You’re okay with group Q&A and group feedback
  • Recommended life time earnings: $10,000+

Choose VIP Bootcamp if…

  • You want a smaller group
  • You want more personalized video feedback about your product changes
  • Recommended life time earnings: $100,000+

Choose 1-on-1 Bootcamp if…

  • You want a private experience.
    (You’re worried about people being inspired by your products.)
  • You want direct 1-on-1 support
  • You want more personalized video feedback about your product changes and your store data
  • Recommended life time earnings: $1,000,000+

PRO plans (Membership vs Tools)

PRO Membership

  • Best for sellers who want tools + community + “Ask Mike” support

PRO Tools

  • Best for sellers who want tools only and prefer privacy

Ready to choose?

Join Bootcamp


All prices in USD

Features

PRO bootcamp

$97 / per person

$67/per person

(one time fee)

VIP bootcamp

$1,400 / per person

$970/per person

(one time fee)

1-on-1 bootcamp

$2,900 / per person

$1,970/per person

(one time fee)

Recommended lifetime earnings
to participate in this program
tooltip

$10,000
(lifetime TPT earnings)

$100,000
(lifetime TPT earnings)

$1,000,000
(lifetime TPT earnings)

Number of Participants tooltip

No limit

2-5 people

Just you!

Datestooltip

5 weeks
Sun Feb 15, 2026 to
Sat Mar 21, 2026

Same as PRO bootcamp
(unless you bring your own mastermind. Then it’s decided by your mastermind.)

Decided by you

Access to Self Serve Data Tooltooltip

1 month
Ends Mar 22, 2026

1 year

1 year

Access to PRO Keyword Tooltooltip

1 month
Ends Mar 22, 2026

1 year

1 year

Access to Chrome Extension
(beta testing)
tooltip

1 year

1 year

Free PRO membership
or PRO tools plan
tooltip

1 year

1 year

Video Coursetooltip

Homework Discussion Forumtooltip

Private discussion group for participants

Separate private discussion forum just for this group

There’s no group to discuss with

Weekly Zoom Meetings
(Mini-Mastermind)
tooltip

Facilitated by Mike

Facilitated by Mike

Facilitated by Mike

When are the Zoom calls?tooltip

4 hours total
1 hour per week x 4 weeks
(Timing decided by Mike)

4 hours total
1 per week x 4 weeks
(Timing decided by group)

4 hours total
1 hour x 4 sessions
(Timing decided by you)

Recorded Zoomtooltip

YES
Posted in discussion forum

Optional
Posted in discussion forum

Optional
Sent to you directly

Homework Required?
(4 homework assignments)
tooltip

YES
If you don’t do your homework, you will lose access to the forum and zoom calls

Optional

Optional

Homework Feedback from Mike
in the discussion forum?
tooltip

Hopefully
(Depends on how many participants)

Guaranteed

Not Applicable
(there’s no discussion forum)

Video Homework Feedbacktooltip

4 loom videos
1 video x 4 assignments
focusing on product page
(posted in group)

+2 hours Zoom call
30 min x 4 assignments
focusing on product page
and data analysis
(private)

Regular Pricetooltip

$97/person
(one time fee)

$1,400/person
(one time fee)

$2,900/person
(one time fee)

Introductory Pricetooltip

I need help convincing the boss (or the other people in my mastermind).
Read more.

Join PRO


All prices in USD

Features

Ultimate Bundle

$47

one time fee

PRO bootcamp

$97 / per person

$67

one time fee

PRO membership

$22/month

$264 paid annually

PRO
tools

$22/month

$264 paid annually

Consulting
(1 hour)

$400

one time fee

Suggested Requirements

15 months
of data

$1,000 to $10,000+ annual earnings

50 followers,
50 reviews,
50 products,
disclose store URL

Any

Any
(discounts available)

20+ tools sold on TPTtooltip

30 min onboarding
(Zoom call)
tooltip

Self Serve Data Tool tooltip

1 month

PRO keyword tool
(Unicorn Keyword API)
tooltip

1 month

Chrome Extension
(beta testing)
tooltip

Bootcamp
Mini-Mastermind
tooltip

1

included
(do as many as you want)

included
(do as many as you want)

Mike University
(video training courses)
tooltip

1 month

PRO Community Forumtooltip

Exclusive video contenttooltip

Weekly 1 hour zoom meeting on Saturday (recorded)tooltip

Co-working space
(Group zoom)
tooltip

Earn Mike Minutes
(for free 1-on-1 Zoom calls)
tooltip

Direct Access to Mike’s braintooltip

If something is wrong with the resource

During bootcamp zoom calls

Online through the PRO community forum

Zoom call

1 hour consulting
(Zoom call)
tooltip

Regular Price

$47
(one time fee)

$97
(one time fee)

$22 per month
($264 paid annually)

$22 per month
($264 paid annually)

$400 per hour
(one time fee)

Buy now

The sooner you buy, the more you save. Eventually PRO will cost $37+ per month ($444+ paid annually).
Read more.